The
underlying rationale of our approach to career development can be
summarised in three questions which individuals must answer before
they can move ahead and manage their lives and careers:
Who
am I?
Where
do I want to go?
How
will I get there?
There
are four key stages in our career development programme:
Enable
individuals to understand themselves - their personality, motivation,
strengths and weaknesses through in-depth counselling and psychometric
testing. See our Career Development Profiler.
Help
individuals clarify their career objectives by matching their
personal needs and abilities to an appropriate career choice.
Design
a job search strategy ensuring that individuals can achieve
their career aims.
Give
individuals the necessary insight, skills and support to stand
the best possible chance of achieving their career objectives.
Why
are we different?
We
are experienced practitioners, with training in psychology, who
have counselled a wide range of people from MBA's through to Chief
Executives.
We give highly
focussed advice with emphasis on the practical aspects of planning
a career and getting a job.
We
run a cost-effective programme that achieves results rapidly.
WHAT
THE PRESS SAYS ABOUT OUR COUNSELLING:
Career
Counselling from SHAPE Magazine
Ollie Quain,
a journalist, visited four 'personal development specialists' -
a business psychologist (from West Associates), a life coach, a
medium and an astrologist. Here is what Ollie says about her
visit to our counsellor, Jenny, in March this year.
During
the two-hour session, Jenny (from West Associates) is fantastic.
Her method is practical without being judgmental: supportive without
going all 'Californian'. Her insights help me to see where
I need to channel my ideas and I'll definitely be going back to
carry on the process of finding my ideal job.
Prior to
our meeting, Jenny sent me a questionnaire to fill in. I
was worried that it would be like the questionnaire it I got after
I finished my GCSE's - the results showed that I'd make a good
zoo-keeper or policewoman.
I needn't
have worried, this questionnaire was a carefully crafted piece
of psychometric work, divided into sections such as 'motivation'
and 'long term goals'. The questionnaire showed that magazine
writing was the right job for me, and my personal profile landed
me squarely in the 'sympathetic and creative people' category.
Since I'm
a journalist, this assessment is spot on. However, this
isn't the end of the story. As Jenny points out, it isn't
so much what I'm doing that's presenting me with the problems,
but the way I'm doing it. Two things in particular caught
Jenny's attention: my motivation and self-esteem.
Firstly,
the 'motivation profile' showed that I 'enjoy and need a sociable
atmosphere at work where I can thrive in a caring environment'.
Jenny asks me how much time I spend on my own during the working
week and I admit that, in a five-day working week, I tend to be
alone for at least four of them. This leads me to tell Jenny
that I've been thinking of getting a more permanent post and Jenny
is keen that I start 'putting systems in place' to achieve this
and together we work out a plan.
The other
thing that stood out in my questionnaire are my 'self esteem'
issues. Jenny points out that I put myself down in the majority
of my answers. Jenny's advice is to look at why I'm so negative
about myself and to find ways to not be so pessimistic.
During the
two-hour session Jenny is fantastic. Her method is practical
without being judgmental: supportive without going all 'Californian'.
Her insights help me to see where I need to channel my ideas and
I'll definitely be going back to carry on the process of finding
my ideal job.
What
Others Say:
'I
didn't realise how much I had achieved until I analysed the
jobs I had done and re-wrote my CV as you advised.'
'A
very good insight into the job search process.'
'The
evaluation of the personality test was a real eye opener.'
'Your
advice was very much appreciated by someone who now has to go
out into the real world and 'earn an honest crust''.
'I
left your office today thinking anything was possible'.